Exhibitor portal
Start your trade fair organisation here
Start your trade show preparation here
Step 1: Immediately after registration
Find out about the most important facts and the advertising and sponsorship opportunities on this page.
Read the Technical Handbook and the Deadline Checklist and register for the Exhibitor Kick-off webinar.
Step 2: Once MyEasyfairs is open
Log in to the MyEasyfairs service portal.
Create your exhibitor profile and place your first orders in the online shop.
Step 3: 5 months before the trade fair
Plan your communications strategy and invitations, and decide on additional advertising and sponsorship measures.
Step 4: 4 months before the trade fair
Plan your stand in detail. We will send you a technical stand drawing for approval.
Order rental furniture and printing in the online shop at MyEasyfairs by the deadline.
Step 5: 3 months before the trade fair
Familiarise yourself with the capabilities of our leader capture systems and our badge scanning and smart badge reader solutions.
Set up the trade fair app and find out about its features.
Organisational newsletters
Our organisational newsletters will help you remember everything. You will receive 5-8 organisational newsletters in the run-up to the trade fair.
To ensure that nothing ends up in your spam filter, please add the sender addresses @easyfairs.com, @easyfairsemails.com, @global.easyfairs.com and @messeprojekt.de to your whitelist.
News
Easyfairs supports the German Children's Fund with donations during the Christmas season
13.12.2023
Read more
Together we achieve more! We experience this time and again at our Easyfairs trade fairs. ‘Visit the future’ is the Easyfairs mission statement. How painful it is that not every child has the same opportunities for a happy future. How good that we are in a position to make a difference. Easyfairs supports the German Children’s Fund with donations during the Christmas period and at the 2024 trade fairs. We do this as a company, as employees and as multipliers.
We invite you to join us. Every contribution makes a difference.
Visit the Future with Easyfairs. Together we are creating a better future for children and children’s rights in Germany.
>> Donate here
FMB 2026
- 3 - 5 November 2026
- Exhibition Centre Bad Salzuflen
- Monday, 2 November 2026
8:00 am – 6:00 pm - Service Counter open until 6:00 pm
- Early set-up by arrangement
- Tuesday, 3 November 2026
9.00 am – 5.00 pm - Wednesday, 4 November 2026
9.00 am – 5.00 pm - Thursday, 5 November 2026
9.00 am – 4.00 pm
- Thursday, 5 November 2026
from 4.30 pm to 9.00 pm
Clearance of system stands; dismantling for exhibitors - Friday, 6 November 2026
8.00 am to 12.00 pm
Collection of exhibition materials possible
is currently closed
Trade fair marketing
Make the most of your trade fair presence, invite your customers and contacts using our free promotional materials, and draw targeted attention to your business.
Discover how to boost the visibility of your trade fair presence and personalise banners, free tickets, social media posts and ready-made texts in just a few clicks.
Exhibition marketing
Draw the attention of your existing and target customers to your participation in the trade fair and invite them with a free ticket. Take advantage of the opportunities we offer you.
Company-specific codes for free tickets
- You will receive company-specific voucher codes and registration links to activate free tickets.
- Your invited contacts will not only receive free admission, but also free parking, a trade fair guide and a smart badge
- Use the code or link in your own advertising material or insert it into our digital admission voucher.
- The code can be used as often as you like and is always free of charge – even if it is redeemed by your customers.
Where can you get it?
You will find your invitation link in My Easyfairs under the menu item ‘Invite leads & customers’. You will also find instructions below on where exactly to find your 5-digit invitation codes in MyEasyfairs. If you need help, please contact us directly at service@fmb-messe.de . We will then send you the code by e-mail.
When and for how long is it available?
From the opening of My Easyfairs
Quantity and costs
Any number, no additional costs
– Printed –
Format
Din long, 2 pages, with imprint of stand number, free ticket code and company name
Where to order?
In the onlineshop of My Easyfairs.
When and for how long are they available?
From 3 months to 2 weeks before the trade fair.
Quantity and costs
Any quantity, minimum quantity: 100 pieces, no additional costs
– DIGITAL –
You can also download the invitation voucher as a personalisable PDF.
Under the following link you will find the personalisable PDF for download:
Format
Trade fair logo in .jpg .png .eps format for print and online applications.
Where to download?
In the My Easyfairs online shop or download directly here as a ZIP folder incl. all versions DE + EN:
Format
Various formats, customisable with stand number
Wo bestellen?
Where to order?
Click here for the banner generator
When and for how long are they available?
From now until the trade fair
Become a follower of the FMB Linked-In channel. Like, share, share and make new contacts.
Before and during the trade fair, you can book additional advertising and sponsorship opportunities to draw targeted attention to your trade fair presence and your company. We have summarised all advertising options in a single document:
> Download Sponsorship FMB 2026
How to book?
Sponsorship services can be booked via the registration documents. For late bookings, please contact your designated contact person.
Advertising and sponsorship opportunities
Promote your company and your services extensively. We offer an attractive package of paid advertising and sponsorship opportunities, both before and during the trade fair.
EasyGo – Your service package
Available at all Easyfairs trade fairs: the EasyGo package. This service package is based on the latest developments in digital marketing technology. You can view your booked EasyGo package in MyEasyfairs. You can also book an upgrade there.
Digital solutions for a successful trade fair presence
Work smarter, not harder.
Our digital solutions are included in your EasyGo package.
Each tool works differently, allowing you to capture every type of lead: prospects who come to you, conversations you initiate, and contacts generated using AI even before the trade fair.
MyEasyfairs is your central dashboard where you can manage your profile, invite your network with personalised links and download leads after the trade fair.
Send trackable invitations to your network
Receive a text message when your contact arrives
Direct qualified visitors straight to your stand
The trade fair app uses AI to match you with ideal prospects. Contact them, arrange appointments and fill your calendar before the trade fair opens.
AI finds suitable visitors
Both sides can initiate contact
Plan important meetings
Use the trade fair app to scan visitor badges during conversations. Add notes immediately while the conversation is still fresh in your mind.
- Only scan qualified visitors from conversations
- Add notes and priorities manually
- Quality over quantity
Place wireless readers at your stand. When a visitor holds their badge up to the reader, they will receive your information by email. At the same time, you will automatically receive the visitor’s contact details.
- Capture interested visitors who come to your stand
- Build a list of leads who want your information
- Every smart badge touch = a qualified contact.
My Easyfairs & Exhibitor Academy
You can use the My Easyfairs service portal to prepare your trade fair appearance. Here you can place additional orders, complete your online profile, apply for the Innovation Gallery and upload news and job offers, which will then appear on the trade fair website.
Are you exhibiting at an Easyfairs trade fair for the first time and would like to find out more about the systems? Would you like to organise your trade fair participation even better? Do you still have a question or two? The My Easyfairs FAQ and the Exhibitor Academy videos have the answers.
If you are registered as a contact person in our system (usually when you have completed your stand registration), you will have already been sent an invitation link for the ‘My Easyfairs’ portal with a request to activate your user account.
As soon as you open the link, you will be asked to enter your full name, e-mail address and password.
If you already have a ‘My Easyfairs’ account from a previous trade fair, you can log in as usual at My.Easyfairs.com.
If you no longer remember your password, you can reset it using the ‘Forgotten password’ function.
A reset link will then be sent to your e-mail address.
You can also send an access link to your colleagues directly in ‘My Easyfairs’ via your account.
- How do I fill in my company profile? How do I upload products? How does the Touch & Collect system work? How does Visit Connect work? Not only these, but many other questions about My Easyfairs, Touch & Collect and Visit Connect are explained step by step.
- Click here for the My Easyfairs FAQ
- How can you make your trade fair stand even more attractive? How can you make your trade fair presence sustainable? How can you advertise your participation? What do you need to prepare your stand personnel? These and many other questions are addressed in the Exhibitor Academy.
- Five modules are centred exclusively on EasyGo and Visit Connect. Among other things, they will look at how you can improve the visibility of your online profile and how you can increase the number of leads you generate.
- Click here for the Exhibitor Academy
Digital solutions
Leads with Touch & Collect and Visit Connect
Always included at all Easyfairs trade fairs: the EasyGo package. The service package is based on the latest developments in digital marketing technology and ensures maximum lead generation and processing before, during and after the trade fair.
You can see the EasyGo package you have booked in MyEasyfairs. You can also book an upgrade there.
Each exhibitor receives one to three TOUCH&COLLECT readers at their stand (depending on the EasyGo package booked) for the digital exchange of visitors’ contact details and exhibitor information at the trade fair.
As soon as visitors touch your reader with their visitor badge, they collect all the information about your company and products that you uploaded at your MyEasyfairs Account.
At the end of the trade fair day, visitors receive this information as a trade fair summary by e-mail. In return, you will receive the details of all those visitors who have touched your reader with their visitor badge. We will send you this list by e-mail at the end of the trade fair.
With this web application, you can collect leads during the event and qualify them immediately. Your stand personnel can create customised questions, take notes (written, verbal or by picture) and record additional information.
Simply scan the QR code on the visitor badge with your smartphone. This gives you all the visitor’s contact details digitally.
You can also export all scans to Excel so that you can easily follow up on the leads of your potential partners and customers. All your stand personnel can use VisitConnect during the event.
The event app: the networking and matchmaking app
We are delighted to introduce our new trade fair app and its numerous features, which will increase your visibility before, during and after the fair. This app is more than just a scheduling tool; it allows you to connect with customers, prospects and potential partners at any time. Your benefits at a glance:
- Maximum networking: Increase your chances of connecting with like-minded professionals.
- Efficient timing: Ensure smoother communication and scheduling.
- Stay organised so you don’t miss a thing: Keep track of your schedule, appointments and the presentations that interest you.
- Always up to date: Receive event updates and notifications in real time.
Passes - stand personnel and parking
You can book all passes for your stand staff online via your My Easyfairs portal – the number of passes is based on stand size:
– up to 16 m²: 3 exhibitor passes
– up to 24 m²: 4 exhibitor passes
– up to 45 m²: 6 exhibitor passes
– over 45 m²: by arrangement
Each additional pass costs €20.
You can park free of charge throughout the exhibition grounds, whether as an exhibitor or a visitor. There are no separate parking areas for exhibitors.
Stand construction at the FMB
You coordinate your stand directly with us. The operations team will be happy to help you with this.
- Information about your stand package and booking additional services
You can see everything that is included in your stand package in the manual for the respective trade fair. You can book additional furniture and printing in the MyEasyfairs Shop. - Please note the deadlines!
Printing data and additional orders must be received approx. 6 weeks before the trade fair. The exact details for each trade fair can be found on the checklist and in the manual. - Factsheet on initial planning
You will receive an initial overview of your stand with the technical connections 3-4 months before the trade fair using the factsheet. Please complete the open fields and return the factsheet to us. Our stand constructor will prepare a customised stand construction sketch based on your information. - Stand construction sketch and detailed coordination
Approximately 6 weeks before the trade fair, you will receive your individual stand construction sketch from us for coordination and approval. - Procedure on site
On the set-up day, the Easyfairs team and the stand constructor will be at your disposal at the Easyfairs info counter.
Exhibition stand design
The Easyfairs Operations department will support you throughout the entire stand construction planning process. Find out more about the process here.
You will receive the deadline for stand design for FMB 2026 approximately 5 months before the exhibition.
By this date, your stand design must be finalised and approved, all hire furniture must be ordered, and the print artwork must have been submitted.
The Easyfairs Operations Department will support you throughout the entire stand design process:
- 10 weeks before the deadline (approximately 16 weeks before the exhibition), you will receive the first information email detailing the stand design process.
- The Operations Department will coordinate the stand design with you individually in the weeks leading up to the deadline.
- We require written approval of the stand construction plan. Failure to reply to the email from the Operations Department will be deemed as approval.
Please note:
- Orders placed after the online shop has closed are only possible following individual consultation with the Operations Department.
- Graphics submitted after the deadline cannot be guaranteed.
- All items included in the stand package are booked directly with your trade fair registration. They are listed in the overview in My Easyfairs. The furniture included in the stand package can be cancelled, but is excluded from both a credit note and an exchange/set-off against additionally booked furniture.
Exhibitor's comprehensive insurance
As an exhibitor at Easyfairs, you no longer need to worry about whether you are adequately insured. We’ll take care of that for you.
By registering for FMB 2027, you are automatically covered by our comprehensive exhibitor insurance package.
For just €195, you receive comprehensive cover that addresses precisely the areas where most problems have arisen in the past:
Public liability insurance – Proof of this insurance is mandatory for all Easyfairs trade fairs.
Cancellation insurance – in case you are unable to attend for reasons beyond your control.
Property insurance – for damage to or loss of your exhibition equipment, including during transport.
Our partner for exhibitor insurance is Inevexco. All communication regarding participation in the exhibitor package insurance will be handled directly by the partner. If you already have adequate cover yourself, you may opt out of the exhibitor package insurance once you have provided proof of this.
You can find details directly on the registration form, in the terms and conditions of Easyfairs Deutschland GmbH and on the website of the insurance provider Inevexco:
>> Go to the information page for Inevexco exhibitor package insurance
Warning
We inform you about our service providers and partners via our official newsletter. Please note that not every company that offers you FMB services has been commissioned by us. We warn you about some misleading offers.
We would like to warn you about unauthorised trade fair directories that request data from exhibitors at our trade fairs. There are companies operating that misleadingly promote their products and services using the name of the trade fair and the organiser. Please note that Easyfairs GmbH has no connection whatsoever with: International Fairs Directory | Automation.bz | EXPO GUIDE | FAIRGUIDE.COM | Construct Data Verlag AG
We expressly distance ourselves from the business practices of these and similar companies. The data used by these companies is mostly copied from publicly available sources (e.g. online exhibitor directories, catalogues, etc.).
Please ensure that you carefully check any offers you receive for trade fair directories. We expressly warn you against the companies listed above and their sometimes misleading offers and requests for payment.
You can make all entries for the official directories of FMB trade fairs, such as the listing in the exhibitor list, free of charge online via MyEasyfairs.
Beware of list providers, data offers and similar scams! Please also be wary of fraudulent offers of list data and other ‘services’ that you may receive via unsolicited emails.
If you receive such a message, it is certainly fraudulent and does not originate from Easyfairs. We never sell visitor data to third parties. In most cases, the data provided by these companies is either inaccurate, incomplete, of poor quality or even falsified, and/or has been collected
or acquired in breach of the General Data Protection Regulation (GDPR).
Please do not reply to these emails. Under no circumstances should you make any payments to the companies behind them. AUMA provides information on this subject on its website.
Act for the Future
Easyfairs is committed to organising trade fairs in an increasingly environmentally friendly and socially responsible manner. Easyfairs is a signatory to the Net Zero Carbon Events Pledge. We are committed to achieving net-zero emissions by 2050 and halving our greenhouse gas emissions by 2030.
Your contact persons
Questions about processes, offers and systems
Event Coordination Team
+49 (0)711 217267-50
fmb-orga@easyfairs.com
Questions about bookable marketing services, advertising material, banners
Stand construction partner
Ann-Cathrin Hinkelmann, Nela Baumann
+49 (0)521 96533-67
+49 (0)521 96533-43
anncathrin.hinkelmann@easyfairs.com
nela.baumann@easyfairs.com