{"id":13691,"date":"2021-03-09T10:53:15","date_gmt":"2021-03-09T09:53:15","guid":{"rendered":"https:\/\/www.fmb-messe.de\/the-benefit-of-networks-what-we-can-learn-from-ice-cream-producers\/"},"modified":"2021-03-29T09:38:55","modified_gmt":"2021-03-29T07:38:55","slug":"the-benefit-of-networks-what-we-can-learn-from-ice-cream-producers","status":"publish","type":"post","link":"https:\/\/www.fmb-messe.de\/en\/the-benefit-of-networks-what-we-can-learn-from-ice-cream-producers\/","title":{"rendered":"The benefit of networks \u2013 what we can learn from ice-cream producers"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13691\" class=\"elementor elementor-13691 elementor-13069\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2cde8fbc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2cde8fbc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-533c815c\" data-id=\"533c815c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b78c81b elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"b78c81b\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/easyfairsassets.com\/sites\/248\/2021\/01\/ice-cream-1274894_1920-e1614077084561.jpg\" class=\"attachment-full size-full wp-image-13289\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60c3ecb elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"60c3ecb\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">The benefit of networks \u2013 what we can learn from ice-cream producers<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-603a0ae0 elementor-widget elementor-widget-post-info\" data-id=\"603a0ae0\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-7148c75 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.fmb-messe.de\/en\/2021\/03\/09\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>9. March 2021<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f54245c elementor-widget elementor-widget-text-editor\" data-id=\"f54245c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>By: Gerald Scheffels | Specialist editor<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e265c5d elementor-widget elementor-widget-spacer\" data-id=\"1e265c5d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-16fc72c1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"16fc72c1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4a2dff72\" data-id=\"4a2dff72\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46fc7802 elementor-widget elementor-widget-text-editor\" data-id=\"46fc7802\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The fact that so many owners of ice cream parlors in Germany come from a small valley in the Dolomites also has to do with networks. The industry even has its own trade fair there. Similarities with the FMB and OWL are purely coincidental &#8230;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6076a4e0 elementor-widget elementor-widget-heading\" data-id=\"6076a4e0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">The ice-cream parlour as a role model <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e07604f elementor-widget elementor-widget-text-editor\" data-id=\"7e07604f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Where does the family come from who owns the ice-cream parlour in your town? It\u2019s highly likely that they come from a small mountain valley in the Dolomites \u2013Val di Zoldo in the province of Belluno. This location is or was the home of around three-quarters of the Italian ice-cream makers in Germany, and this is where most of them return each winter. Since ice-cream was invented, they have formed a network for the exchange of their ideas, knowledge and experiences, the infrastructure of which is continually adapted to meet new requirements.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fdbf5a4 elementor-widget elementor-widget-heading\" data-id=\"4fdbf5a4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Concept for success \u201cregional network\u201d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57e4e0ff elementor-widget elementor-widget-text-editor\" data-id=\"57e4e0ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This example demonstrates that regional networks are a recipe for success. A further example of this is incomparably larger and more famous: Silicone Valley in California, a central location of the IT industry and the registered seat of numerous gigantic enterprises ranging from Alphabet (Google) and Apple to Ebay and Facebook through to HP and Oracle. The third case in point: the region East Westphalia-Lippe (OWL), home to an internationally successful mechanical engineering cluster. Approximately 800 mechanical engineering companies and their suppliers \u2013 including many global leaders \u2013 generate an annual turnover of some 23 billion euros in this region.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f0ee630 elementor-widget elementor-widget-heading\" data-id=\"2f0ee630\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Trade shows contribute to the success<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f238d75 elementor-widget elementor-widget-text-editor\" data-id=\"2f238d75\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Federations and associations, which promote and drive along cooperation projects, play a major role in the concept for success of such a network. In OWL this is the association \u201cOWL Maschinenbau e.V.\u201d. A trade show is also part of this concept. Incidentally, the ice-cream makers were and are aware of this fact as well. For more than sixty years now, the world\u2019s largest annual ice-cream trade show \u201cMostra internationale di gelato artigianale\u201d (MIG) has been taking place in Longarone, a small town at the entrance to the Val di Zoldo.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fe046b9 elementor-widget elementor-widget-heading\" data-id=\"6fe046b9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Larger radius \u2013 same concept<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ff4e8ed elementor-widget elementor-widget-text-editor\" data-id=\"6ff4e8ed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In OWL, the FMB is the trade fair (platform) for communication. It was established in 2005 with the aim to bring together regional suppliers and mechanical engineering companies.<\/p>\n<p>Today, sixteen years on, the sphere of action is significantly larger, yet the basic idea remains unchanged: The best result is achieved by close collaboration between mechanical engineering companies and suppliers.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32444253 elementor-widget elementor-widget-heading\" data-id=\"32444253\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">A fresh start in November<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a3fbbfc elementor-widget elementor-widget-text-editor\" data-id=\"7a3fbbfc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Following 15 years of growth, the FMB had to be cancelled due to the pandemic in November 2020. Preparations are now under way for the new start of the trade show activities. In doing so, we, i.e. the organisers, are pursuing the concept of dovetailing online contacts and a face-to-face event. One key element of the concept is the \u201cB2B match-making service\u201d: By already identifying suitable companies in the run-up to the event and arranging appointments with them to conduct discussions on site, exhibitors and visitors can reduce the number of contacts at the show itself.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a7af9c2 elementor-widget elementor-widget-heading\" data-id=\"6a7af9c2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Networking also plays a role in the preparation stage<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcd9c61 elementor-widget elementor-widget-text-editor\" data-id=\"dcd9c61\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Since networking has a long tradition in OWL, we also rely on collaboration with strong and well-connected partners when it comes to the planning and preparation stages \u2013 for instance in the implementation of \u201cB2B match-making\u201d as a new, efficient way of establishing contacts. This tool enables exhibitors and visitors to already sound out their interests and find suitable dialogue partners in the run-up to the show. The NRW.Bank, which plays a very active role in the field of SME business, is involved in the organisation here as well as the Centre for Innovation and Technology in NRW (ZENIT GmbH) and, as the optimally positioned link in the region, the district business development office \u201cKreiswirtschaftsf\u00f6rderung Lippe\u201d. We are planning to activate the matchmaking tool in August 2021. Exhibitors and visitors definitely have something interesting to look forward to. They can then take advantage of a new way of networking.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45c6d37f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45c6d37f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-765b141e\" data-id=\"765b141e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66794a52 elementor-widget elementor-widget-spacer\" data-id=\"66794a52\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b1d5bab elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2b1d5bab\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5216746b elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5216746b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2158ea0d\" data-id=\"2158ea0d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ee850ec elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3ee850ec\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Share post<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5cef746a\" data-id=\"5cef746a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-78373162 elementor-share-buttons--skin-flat elementor-share-buttons--shape-rounded elementor-share-buttons--view-icon-text elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"78373162\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_xing\" role=\"button\" tabindex=\"0\" aria-label=\"Share on xing\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-xing\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tXING\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2db7b246 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2db7b246\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-70e4e5f8\" data-id=\"70e4e5f8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3989f2ba elementor-widget elementor-widget-spacer\" data-id=\"3989f2ba\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The fact that so many owners of ice cream parlors in Germany come from a small valley in the Dolomites also has to do with networks. The industry even has its own trade fair there. Similarities with the FMB and OWL are purely coincidental &#8230;<\/p>\n","protected":false},"author":25,"featured_media":13289,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[],"tags":[439,438,437],"edition":[],"class_list":["post-13691","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-cooperation","tag-owl-en","tag-regional-network"],"_links":{"self":[{"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/posts\/13691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/comments?post=13691"}],"version-history":[{"count":0,"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/posts\/13691\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/media\/13289"}],"wp:attachment":[{"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/media?parent=13691"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/categories?post=13691"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/tags?post=13691"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.fmb-messe.de\/en\/wp-json\/wp\/v2\/edition?post=13691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}